Annalisa Casali

Giornalista professionista, da oltre trent’anni scrive di innovazione del business in chiave digitale ma senza tradire il suo “primo amore”, il marketing. Curiosa per natura, cerca di spiegare le tecnologie e i tech trend con un linguaggio semplice.

Articoli dell'autore



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/12/DigiGreen-768x432.jpg" class="card-responsive-img fit-img" alt="DigiGreen" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/12/DigiGreen-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/12/DigiGreen-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/12/DigiGreen-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/12/DigiGreen-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/12/DigiGreen-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/12/DigiGreen-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2022/12/DigiGreen.jpg 1919w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Strategie ESG
IBM DigiGreen: best practice, asset e competenze a servizio dei percorsi ESG dei clienti
06 Dic 2022
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_2180090341-1-1-768x432.jpg" class="card-responsive-img fit-img" alt="Green Supply Chain Management" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_2180090341-1-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_2180090341-1-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_2180090341-1-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_2180090341-1-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_2180090341-1-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_2180090341-1-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_2180090341-1-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE e how-to
Green Supply Chain Management, 6 buone pratiche per ridurre l’impronta ecologica della filiera
30 Nov 2022
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/07/Produttivita-aziendale-768x432.jpg" class="card-responsive-img fit-img" alt="Produttività aziendale" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/07/Produttivita-aziendale-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/07/Produttivita-aziendale-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/07/Produttivita-aziendale.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2022/07/Produttivita-aziendale-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/07/Produttivita-aziendale-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/07/Produttivita-aziendale-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/07/Produttivita-aziendale-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Produttività aziendale: tutte le dimensioni da considerare per misurare e indirizzare le performance economiche
28 Nov 2022
di Annalisa Casali
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<img width="1920" height="1080" src="https://img.digital4.biz/wp-content/uploads/2022/11/Salmoiraghi-e-Vigano-video.jpg" class="responsive-img" alt="Salmoiraghi &amp; Viganò screenshot" style="display: block;" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/Salmoiraghi-e-Vigano-video.jpg 1921w, https://img.digital4.biz/wp-content/uploads/2022/11/Salmoiraghi-e-Vigano-video-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/11/Salmoiraghi-e-Vigano-video-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/11/Salmoiraghi-e-Vigano-video-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/Salmoiraghi-e-Vigano-video-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/11/Salmoiraghi-e-Vigano-video-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/11/Salmoiraghi-e-Vigano-video-lq.jpg 30w" sizes="(max-width: 1920px) 100vw, 1920px" data-eio="l" />					
Videointervista
Salmoiraghi & Viganò, il bot su WhatsApp fa il pieno di “like”22 Nov 2022
di Annalisa Casali
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<img width="768" height="395" src="https://img.digital4.biz/wp-content/uploads/2022/11/Made-in-DigItaly-768x395.jpg" class="card-responsive-img fit-img" alt="Made in DigItaly" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/Made-in-DigItaly-768x395.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/Made-in-DigItaly-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Reportage
Made In DigItaly: sostenibilità, sicurezza, low-code e Real Time le frontiere dell’innovazione digitale in Cloud nell'evento Microsoft
21 Nov 2022
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/11/Supply-Chain-Top-25--768x432.jpg" class="card-responsive-img fit-img" alt="Supply Chain Top 25" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/Supply-Chain-Top-25--768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/Supply-Chain-Top-25--1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/11/Supply-Chain-Top-25-.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2022/11/Supply-Chain-Top-25--156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/11/Supply-Chain-Top-25--1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/11/Supply-Chain-Top-25--640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/11/Supply-Chain-Top-25--lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

BEST PRACTICE
I top 25 della Supply Chain: vince chi digitalizza e riduce il proprio impatto ambientale
16 Nov 2022
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_1722115579-1-768x432.jpg" class="card-responsive-img fit-img" alt="Yooda" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_1722115579-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_1722115579-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_1722115579-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_1722115579-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_1722115579-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_1722115579-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/11/shutterstock_1722115579-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Sponsored Story
Yooda e il futuro del Modern Workplace dove l’ufficio può stare in una tasca
15 Nov 2022
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/11/chatbot-kpi-768x432.jpg" class="card-responsive-img fit-img" alt="chatbot kpi concept" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/chatbot-kpi-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/chatbot-kpi-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/11/chatbot-kpi.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2022/11/chatbot-kpi-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/11/chatbot-kpi-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/11/chatbot-kpi-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/11/chatbot-kpi-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Sponsored Story
Il ruolo dei chatbot nel migliorare i KPI di Marketing più rilevanti, dal tasso di abbandono al costo di acquisizione
11 Nov 2022
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/11/Riseria-Vignola-Giovanni-768x432.jpg" class="card-responsive-img fit-img" alt="Riseria Vignola Giovanni: riso" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/Riseria-Vignola-Giovanni-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/Riseria-Vignola-Giovanni-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/11/Riseria-Vignola-Giovanni.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2022/11/Riseria-Vignola-Giovanni-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/11/Riseria-Vignola-Giovanni-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/11/Riseria-Vignola-Giovanni-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/11/Riseria-Vignola-Giovanni-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Success Story
Riseria Vignola Giovanni ottimizza il controllo della gestione finanziaria: “Controllare i flussi di incassi e pagamenti è ormai un imperativo”
10 Nov 2022
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/11/Finance-2023-768x432.jpg" class="card-responsive-img fit-img" alt="Finance 2023" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/Finance-2023-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/Finance-2023-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/11/Finance-2023.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2022/11/Finance-2023-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/11/Finance-2023-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/11/Finance-2023-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/11/Finance-2023-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Previsioni
CFO 2023, 5 trend di innovazione digitale della funzione Finance secondo Deloitte
09 Nov 2022
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/11/Avon--768x432.jpg" class="card-responsive-img fit-img" alt="Avon" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/Avon--768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/Avon--1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/11/Avon--156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/11/Avon--1536x863.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/11/Avon--640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/11/Avon--lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2022/11/Avon-.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Success Story
Avon, la vendita diretta evolve in omnichannel. Il General Manager Mirandola racconta il nuovo corso del brand del beauty
08 Nov 2022
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/11/twitter-elon-musk-768x432.jpg" class="card-responsive-img fit-img" alt="twitter-elon-musk" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/11/twitter-elon-musk-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/11/twitter-elon-musk-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/11/twitter-elon-musk.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2022/11/twitter-elon-musk-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/11/twitter-elon-musk-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/11/twitter-elon-musk-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/11/twitter-elon-musk-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

ATTUALITÀ
Twitter, si allarga la schiera di aziende che congelano i budget pubblicitari dopo l’arrivo di Elon Musk
05 Nov 2022
di Annalisa Casali
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