Annalisa Casali

Giornalista professionista, da oltre trent’anni scrive di innovazione del business in chiave digitale ma senza tradire il suo “primo amore”, il marketing. Curiosa per natura, cerca di spiegare le tecnologie e i tech trend con un linguaggio semplice.

Articoli dell'autore



<img width="768" height="512" src="https://img.digital4.biz/wp-content/uploads/2018/02/chatbot-170406145508-768x512.jpg" class="card-responsive-img fit-img" alt="chatbot" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2018/02/chatbot-170406145508-768x512.jpg 768w, https://img.digital4.biz/wp-content/uploads/2018/02/chatbot-170406145508-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2018/02/chatbot-170406145508.jpg 1000w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Bot, assistenti personali e chatbot: come cambia il Customer Service nell'era dell’AI
04 Lug 2023
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1788177956-1-768x432.jpg" class="card-responsive-img fit-img" alt="App Modernization" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1788177956-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1788177956-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1788177956-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1788177956-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1788177956-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1788177956-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1788177956-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Sponsored Story
App modernization: come rendere software e infrastruttura al passo con le esigenze del business
30 Giu 2023
di Annalisa Casali
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<img width="1820" height="1024" src="https://img.digital4.biz/wp-content/uploads/2023/06/Videointervista-Microlino_v7.jpg" class="responsive-img" alt="ERP in Cloud: Videointervista Microlino" style="display: block;" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/06/Videointervista-Microlino_v7.jpg 1820w, https://img.digital4.biz/wp-content/uploads/2023/06/Videointervista-Microlino_v7-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/06/Videointervista-Microlino_v7-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/06/Videointervista-Microlino_v7-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/06/Videointervista-Microlino_v7-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/06/Videointervista-Microlino_v7-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/06/Videointervista-Microlino_v7-lq.jpg 30w" sizes="(max-width: 1820px) 100vw, 1820px" data-eio="l" />					
Videointervista
La sostenibilità nel DNA di Microlino: dai processi al prodotto, impatto ridotto grazie al nuovo ERP in Cloud20 Giu 2023
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_140282743-1-1-768x432.jpg" class="card-responsive-img fit-img" alt="Conversational Experience" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_140282743-1-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_140282743-1-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_140282743-1-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_140282743-1-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_140282743-1-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_140282743-1-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_140282743-1-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

INTERVISTA
Conversational Experience al cuore dei nuovi modelli di fidelizzazione. Il valore di un’orchestrazione intelligente dei punti di contatto
15 Giu 2023
di Annalisa Casali
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<img width="768" height="512" src="https://img.digital4.biz/wp-content/uploads/2023/06/Adobe-EMEA-Summit-2023-768x512.jpg" class="card-responsive-img fit-img" alt="Adobe EMEA Summit 2023" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/06/Adobe-EMEA-Summit-2023-768x512.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/06/Adobe-EMEA-Summit-2023-1079x720.jpg 1079w, https://img.digital4.biz/wp-content/uploads/2023/06/Adobe-EMEA-Summit-2023-1619x1080.jpg 1619w, https://img.digital4.biz/wp-content/uploads/2023/06/Adobe-EMEA-Summit-2023-1536x1025.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/06/Adobe-EMEA-Summit-2023-2048x1366.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2023/06/Adobe-EMEA-Summit-2023-scaled-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Reportage
Adobe EMEA Summit 2023: l'importanza della gestione del contenuto per costruire esperienze digitali
12 Giu 2023
di Annalisa Casali
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<img width="768" height="424" src="https://img.digital4.biz/wp-content/uploads/2022/05/Dichiarazione-non-finanziaria-768x424.jpg" class="card-responsive-img fit-img" alt="Dichiarazione non finanziaria" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/05/Dichiarazione-non-finanziaria-768x424.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/05/Dichiarazione-non-finanziaria-1280x707.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/05/Dichiarazione-non-finanziaria-1536x848.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/05/Dichiarazione-non-finanziaria-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2022/05/Dichiarazione-non-finanziaria.jpg 1910w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Dichiarazione non finanziaria, mettere nero su bianco le performance ambientali e sociali
31 Mag 2023
di Annalisa Casali
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<img width="768" height="512" src="https://img.digital4.biz/wp-content/uploads/2023/05/immagine-lancio-768x512.jpg" class="card-responsive-img fit-img" alt="SAP Sapphire 2023" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/05/immagine-lancio-768x512.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/05/immagine-lancio-1080x720.jpg 1080w, https://img.digital4.biz/wp-content/uploads/2023/05/immagine-lancio-1620x1080.jpg 1620w, https://img.digital4.biz/wp-content/uploads/2023/05/immagine-lancio-1536x1024.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/05/immagine-lancio-2048x1366.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2023/05/immagine-lancio-scaled-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Reportage da Barcellona
SAP Sapphire 2023: Cloud, AI e sostenibilità gli ingredienti della ricetta perfetta di un business resiliente
25 Mag 2023
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/05/Netcomm-Forum-2023-768x432.jpg" class="card-responsive-img fit-img" alt="Netcomm Forum 2023" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/05/Netcomm-Forum-2023-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/05/Netcomm-Forum-2023-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/05/Netcomm-Forum-2023.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/05/Netcomm-Forum-2023-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/05/Netcomm-Forum-2023-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/05/Netcomm-Forum-2023-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/05/Netcomm-Forum-2023-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

REPORTAGE
Netcomm Forum 2023, in scena tutte le sfumature dell’Extended Retail
18 Mag 2023
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/05/Google-Bard-generative-AI-768x432.jpg" class="card-responsive-img fit-img" alt="Google Bard generative AI" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/05/Google-Bard-generative-AI-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/05/Google-Bard-generative-AI-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/05/Google-Bard-generative-AI.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/05/Google-Bard-generative-AI-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/05/Google-Bard-generative-AI-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/05/Google-Bard-generative-AI-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/05/Google-Bard-generative-AI-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

News
Google Bard, GPT-4 e Bedrock, si amplia la platea degli utenti dei servizi di AI generativa
11 Mag 2023
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/05/ChatGPT-security-768x432.jpg" class="card-responsive-img fit-img" alt="ChatGPT security" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/05/ChatGPT-security-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/05/ChatGPT-security-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/05/ChatGPT-security.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/05/ChatGPT-security-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/05/ChatGPT-security-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/05/ChatGPT-security-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/05/ChatGPT-security-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

TREND
ChatGPT e sicurezza, il lato oscuro dell’intelligenza artificiale e 3 consigli per proteggersi
06 Mag 2023
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2020/12/operation-manager-768x432.jpg" class="card-responsive-img fit-img" alt="operation manager concept" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2020/12/operation-manager-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2020/12/operation-manager-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2020/12/operation-manager-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2020/12/operation-manager-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2020/12/operation-manager-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2020/12/operation-manager.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Operation manager: cosa fa e come può ottimizzare la gestione operativa
05 Mag 2023
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1272355540-1-1-768x432.jpg" class="card-responsive-img fit-img" alt="Supply Chain Risk Mitigation" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1272355540-1-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1272355540-1-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1272355540-1-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1272355540-1-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1272355540-1-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1272355540-1-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1272355540-1-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Risk Management
Supply Chain Risk Mitigation: 10 passi per ridurre il rischio di interruzione della catena di fornitura
27 Apr 2023
di Annalisa Casali
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