Laura Zanotti

Ha iniziato a lavorare come technical writer e giornalista negli anni '80, collaborando con tutte le nascenti riviste di informatica e Telco. In oltre 30 anni di attività ha intervistato centinaia di CIO, CEO e manager, raccontando le innovazioni, i problemi e le strategie vincenti delle imprese nazionali e multinazionali alle prese con la progressiva convergenza tra mondo analogico e digitale. E ancora oggi continua a farlo.

Articoli dell'autore



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/12/gestione-endpoint-768x432.jpg" class="card-responsive-img fit-img" alt="collaboration-4.0" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/12/gestione-endpoint-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/12/gestione-endpoint-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/12/gestione-endpoint-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/12/gestione-endpoint-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/12/gestione-endpoint.jpg 1280w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Endpoint management
Collaboration 4.0: la sfida sta nel garantire agilità e sicurezza a tutti i lavoratori
19 Dic 2019
di Laura Zanotti
Condividi il post
Condividi



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/10/come-raccogliere-dati-sui-consumatori-768x432.jpg" class="card-responsive-img fit-img" alt="come-raccogliere-dati-sui-consumatori" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/10/come-raccogliere-dati-sui-consumatori-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/10/come-raccogliere-dati-sui-consumatori-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/10/come-raccogliere-dati-sui-consumatori-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/10/come-raccogliere-dati-sui-consumatori-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/10/come-raccogliere-dati-sui-consumatori-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/10/come-raccogliere-dati-sui-consumatori.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

One to One marketing
Zero-party data: che cosa sono e in che modo i clienti forniscono spontaneamente i loro dati
28 Ott 2019
di Laura Zanotti
Condividi il post
Condividi



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/10/multicanalita%CC%80-768x432.jpg" class="card-responsive-img fit-img" alt="Multicanalità oggi: come conquistare l’83% degli italiani con una strategia B2I" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/10/multicanalita%CC%80-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/10/multicanalita%CC%80-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/10/multicanalita%CC%80-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/10/multicanalita%CC%80-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/10/multicanalita%CC%80-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/10/multicanalita%CC%80.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Oltre il B2B e il B2C
Multicanalità oggi: come conquistare l’83% degli italiani con una strategia B2I
24 Ott 2019
di Laura Zanotti
Condividi il post
Condividi



<img width="768" height="398" src="https://img.digital4.biz/wp-content/uploads/2019/10/Ideagroup-smart-manufacturing-768x398.jpg" class="card-responsive-img fit-img" alt="Ideagroup-smart-manufacturing" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/10/Ideagroup-smart-manufacturing-768x398.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/10/Ideagroup-smart-manufacturing-1280x663.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/10/Ideagroup-smart-manufacturing-1920x995.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2019/10/Ideagroup-smart-manufacturing-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Smart supply chain
Migliorare la linea di assemblaggio: IdeaGroup usa l'AutoID e la data visualization
21 Ott 2019
di Laura Zanotti
Condividi il post
Condividi



<img width="768" height="398" src="https://img.digital4.biz/wp-content/uploads/2019/09/iperconvergenza-in-fabbrica-768x398.jpg" class="card-responsive-img fit-img" alt="iperconvergenza-in-fabbrica" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/09/iperconvergenza-in-fabbrica-768x398.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/09/iperconvergenza-in-fabbrica-1280x663.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/09/iperconvergenza-in-fabbrica-1920x995.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2019/09/iperconvergenza-in-fabbrica-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Smart manufacturing agile
Iperconvergenza: Frascold massimizza la gestione del dato, garantendo una produzione su misura
14 Set 2019
di Laura Zanotti
Condividi il post
Condividi



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/06/industria-automobilistica-evoluzione-768x432.jpg" class="card-responsive-img fit-img" alt="industria automobilistica evoluzione" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/06/industria-automobilistica-evoluzione-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/06/industria-automobilistica-evoluzione-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/06/industria-automobilistica-evoluzione-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/06/industria-automobilistica-evoluzione-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/06/industria-automobilistica-evoluzione-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/06/industria-automobilistica-evoluzione.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Trend
Industria automobilistica in evoluzione: 5 best practice da considerare
25 Giu 2019
Condividi il post
Condividi



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/06/smart-business-768x432.jpg" class="card-responsive-img fit-img" alt="smart business" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/06/smart-business-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/06/smart-business-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/06/smart-business-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/06/smart-business-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/06/smart-business-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/06/smart-business.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

SIM che abilitano la IOT
Smart business: i casi d'uso della IoT crescono in ogni settore
24 Giu 2019
di Laura Zanotti
Condividi il post
Condividi



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/05/Smart-working-as-a-service-2-768x432.jpg" class="card-responsive-img fit-img" alt="smart-working-as-a-service" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/05/Smart-working-as-a-service-2-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/05/Smart-working-as-a-service-2-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/05/Smart-working-as-a-service-2-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/05/Smart-working-as-a-service-2-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/05/Smart-working-as-a-service-2-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/05/Smart-working-as-a-service-2.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Mobile worker
Smart Working as a Service: ai lavoratori mobili serve una governance agile
13 Mag 2019
di Laura Zanotti
Condividi il post
Condividi



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/03/Commerciale-4.0-e-tecniche-di-vendita-768x432.jpg" class="card-responsive-img fit-img" alt="Commerciale_4.0_e_tecniche_di_vendita" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/03/Commerciale-4.0-e-tecniche-di-vendita-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/03/Commerciale-4.0-e-tecniche-di-vendita-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/03/Commerciale-4.0-e-tecniche-di-vendita-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/03/Commerciale-4.0-e-tecniche-di-vendita-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/03/Commerciale-4.0-e-tecniche-di-vendita-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/03/Commerciale-4.0-e-tecniche-di-vendita.jpg 1417w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

sales force automation
Commerciali 4.0: come aumentare le vendite e migliorare la gestione clienti
21 Mar 2019
di Laura Zanotti
Condividi il post
Condividi



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/02/negozi-di-domani-768x432.jpg" class="card-responsive-img fit-img" alt="negozi-di-domani" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/02/negozi-di-domani-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/02/negozi-di-domani-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/02/negozi-di-domani-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/02/negozi-di-domani-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/02/negozi-di-domani-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/02/negozi-di-domani.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Multicanalità
Negozi di domani: sempre più innovativi e funzionali, per creare nuove esperienze e relazioni
12 Feb 2019
di Laura Zanotti
Condividi il post
Condividi



<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/01/bennetdrive-768x432.jpg" class="card-responsive-img fit-img" alt="bennetdrive" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/01/bennetdrive-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/01/bennetdrive-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/01/bennetdrive-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/01/bennetdrive-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/01/bennetdrive-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/01/bennetdrive.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Retail Omnichannel
BennetDrive: dalla logistica alla Delivery 4.0 il cliente è servito
07 Gen 2019
Condividi il post
Condividi



<img width="424" height="283" src="https://img.digital4.biz/wp-content/uploads/2018/02/progetto-per-studenti-160201113532.jpg" class="card-responsive-img fit-img" alt="Didattica digitale (digital learning) e blended learning nell&#039;università italiana" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2018/02/progetto-per-studenti-160201113532.jpg 424w, https://img.digital4.biz/wp-content/uploads/2018/02/progetto-per-studenti-160201113532-lq.jpg 30w" sizes="(max-width: 424px) 100vw, 424px" data-eio="l" />

Formazione
Didattica digitale (digital learning) e blended learning nell'università italiana
12 Dic 2018
Condividi il post
Condividi