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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-768x432.jpg" class="card-responsive-img fit-img" alt="Video Advertising" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/11220224/shutterstock_577535434-lq.jpg 30w" data-eio="l" />

ADV
Crescono gli investimenti in Video Advertising in Italia: 6,6 miliardi di euro nel 2025
12 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-768x432.jpg" class="card-responsive-img fit-img" alt="Reputation Management" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-lq.jpg 30w" data-eio="l" />

GUIDE E HOW-TO
Reputation Management: come proteggere il tuo brand online
12 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-768x432.jpg" class="card-responsive-img fit-img" alt="Chief Marketing Officer" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/06161656/shutterstock_1662873136-lq.jpg 30w" data-eio="l" />

STRATEGIE
Il nuovo CMO è un “market-shaper”: anticipa i bisogni del cliente e guida la strategia aziendale
11 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-768x432.jpg" class="card-responsive-img fit-img" alt="Agentforce" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/04160924/Salesforce-AWT-Milano-2025_01-lq.jpg 30w" data-eio="l" />

ARTIFICIAL INTELLIGENCE
Ripensare le relazioni con i clienti grazie all'AI: Salesforce come “Customer Zero” di Agentforce
05 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="475" src="https://img.digital4.biz/wp-content/uploads/2025/06/03164410/shutterstock_1276257640-768x475.jpg" class="card-responsive-img fit-img" alt="Lavazza" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/03164410/shutterstock_1276257640-768x475.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/03164410/shutterstock_1276257640-1164x720.jpg 1164w, https://img.digital4.biz/wp-content/uploads/2025/06/03164410/shutterstock_1276257640-1746x1080.jpg 1746w, https://img.digital4.biz/wp-content/uploads/2025/06/03164410/shutterstock_1276257640-1536x950.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/03164410/shutterstock_1276257640-2048x1267.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/03164410/shutterstock_1276257640-142x88.jpg 142w, https://img.digital4.biz/wp-content/uploads/2025/06/03164410/shutterstock_1276257640-1024x633.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/03164410/shutterstock_1276257640-lq.jpg 30w" data-eio="l" />

Success Story
Lavazza trasforma la relazione con il cliente grazie a dati integrati e agenti virtuali avanzati
04 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-768x432.jpg" class="card-responsive-img fit-img" alt="Interactive Content Marketing:" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/05/28123101/shutterstock_285124169-lq.jpg 30w" data-eio="l" />

GUIDE E HOW-TO
Interactive Content Marketing: cos'è, come si usa e strategie
28 Mag 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-768x432.jpg" class="card-responsive-img fit-img" alt="Co-marketing" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/05/22110805/shutterstock_1429395167-lq.jpg 30w" data-eio="l" />

GUIDE E HOW-TO
Co-marketing: come le partnership tra brand potenziano le campagne promozionali
22 Mag 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-768x432.jpg" class="card-responsive-img fit-img" alt="campagne dem" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/05/20110613/shutterstock_2522637721-lq.jpg 30w" data-eio="l" />

GUIDE E HOW-TO
Automatizzare le campagne DEM: guida pratica per una strategia più efficiente e personalizzata
20 Mag 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-768x432.jpg" class="card-responsive-img fit-img" alt="Ottimizzazione SEO" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-lq.jpg 30w" data-eio="l" />

GUIDE E HOW-TO
Ottimizzazione SEO per piccole imprese: tecniche e strategie per farsi trovare online
16 Mag 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-768x432.jpg" class="card-responsive-img fit-img" alt="Customer Engagement Technology" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-lq.jpg 30w" data-eio="l" />

GUIDE E HOW-TO
Customer Engagement Technology nel B2B: perché è diventata una priorità strategica
12 Mag 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-768x432.jpg" class="card-responsive-img fit-img" alt="ROI della CX" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/05/09094707/shutterstock_1516266911-lq.jpg 30w" data-eio="l" />

CX
Il ROI della Customer Experience: perché l’AI è la chiave per dimostrarne il valore
09 Mag 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-768x432.jpg" class="card-responsive-img fit-img" alt="Social Engagement" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/05/12173218/shutterstock_1936027846-lq.jpg 30w" data-eio="l" />

GUIDE E HOW-TO
Social Engagement: 7 attività SEO per incrementare il coinvolgimento
05 Mag 2025
di Redazione Digital4Marketing 
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Redazione Digital4Marketing

Articoli dell'autore

Crescono gli investimenti in Video Advertising in Italia: 6,6 miliardi di euro nel 2025

Reputation Management: come proteggere il tuo brand online

Il nuovo CMO è un “market-shaper”: anticipa i bisogni del cliente e guida la strategia aziendale

Ripensare le relazioni con i clienti grazie all'AI: Salesforce come “Customer Zero” di Agentforce

Lavazza trasforma la relazione con il cliente grazie a dati integrati e agenti virtuali avanzati

Interactive Content Marketing: cos'è, come si usa e strategie

Co-marketing: come le partnership tra brand potenziano le campagne promozionali

Automatizzare le campagne DEM: guida pratica per una strategia più efficiente e personalizzata

Ottimizzazione SEO per piccole imprese: tecniche e strategie per farsi trovare online

Customer Engagement Technology nel B2B: perché è diventata una priorità strategica

Il ROI della Customer Experience: perché l’AI è la chiave per dimostrarne il valore

Social Engagement: 7 attività SEO per incrementare il coinvolgimento

Nuove frontiere dell'AI

Industria 4.0: dall’AI ai dati, dalla cybersecurity alla finanza agevolata. Un percorso per orientarsi nella trasformazione della fabbrica

TIM Enterprise: come portare l’intelligenza artificiale nel customer care con un modello multicanale, integrato e governato

Qualtrics: come trasformare l’esperienza dei clienti in decisioni di business guidate dall’AI

Eudata: il limite dei modelli AI e il ruolo chiave dell’orchestrazione

Esker: come l’AI può automatizzare la gestione delle richieste clienti e migliorare i processi order-to-cash

Redazione Digital4Marketing

Articoli dell'autore

Crescono gli investimenti in Video Advertising in Italia: 6,6 miliardi di euro nel 2025

Reputation Management: come proteggere il tuo brand online

Il nuovo CMO è un “market-shaper”: anticipa i bisogni del cliente e guida la strategia aziendale

Ripensare le relazioni con i clienti grazie all'AI: Salesforce come “Customer Zero” di Agentforce

Lavazza trasforma la relazione con il cliente grazie a dati integrati e agenti virtuali avanzati

Interactive Content Marketing: cos'è, come si usa e strategie

Co-marketing: come le partnership tra brand potenziano le campagne promozionali

Automatizzare le campagne DEM: guida pratica per una strategia più efficiente e personalizzata

Ottimizzazione SEO per piccole imprese: tecniche e strategie per farsi trovare online

Customer Engagement Technology nel B2B: perché è diventata una priorità strategica

Il ROI della Customer Experience: perché l’AI è la chiave per dimostrarne il valore

Social Engagement: 7 attività SEO per incrementare il coinvolgimento

Archivio Newsletter

Nuove frontiere dell'AI

Industria 4.0: dall’AI ai dati, dalla cybersecurity alla finanza agevolata. Un percorso per orientarsi nella trasformazione della fabbrica

TIM Enterprise: come portare l’intelligenza artificiale nel customer care con un modello multicanale, integrato e governato

Qualtrics: come trasformare l’esperienza dei clienti in decisioni di business guidate dall’AI

Eudata: il limite dei modelli AI e il ruolo chiave dell’orchestrazione

Esker: come l’AI può automatizzare la gestione delle richieste clienti e migliorare i processi order-to-cash

Codice Rss

Codice Rss