AI Marketing

<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399-768x432.jpg" class="card-responsive-img fit-img" alt="video marketing e AI" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" fetchpriority="high" srcset="https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/09/18092126/shutterstock_2637647399.jpg 30w" data-eio="l" />

ARTIFICIAL INTELLIGENCE
L’impatto dell’AI sul Video Marketing: sperimentare di più, con meno risorse
18 Set 2025
di Mattia Lanzarone
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517-768x432.jpg" class="card-responsive-img fit-img" alt="AI e Omnichannel Customer Experience" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/09/17120110/shutterstock_2203154517.jpg 30w" data-eio="l" />

ARTIFICIAL INTELLIGENCE
AI e Omnichannel Customer Experience: nuove strategie, competenze e modelli
17 Set 2025
di Mattia Lanzarone e  Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587-768x432.jpg" class="card-responsive-img fit-img" alt="AI nel Customer Care" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/09/16102239/shutterstock_2530572587.jpg 30w" data-eio="l" />

CX
Customer Care: come l’Intelligenza Artificiale ridisegna processi e modelli di relazione
16 Set 2025
di Mattia Lanzarone
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/07/31165141/Cover-768x432.jpg" class="card-responsive-img fit-img" alt="AI ed eCommerce" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/07/31165141/Cover-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/07/31165141/Cover-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/07/31165141/Cover-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/07/31165141/Cover-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/07/31165141/Cover-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/07/31165141/Cover-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/07/31165141/Cover-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2025/07/31165141/Cover.jpg 1920w" data-eio="l" />

ARTIFICIAL INTELLIGENCE
AI ed eCommerce al servizio dell’export: strategie per le PMI italiane
31 Lug 2025
di Alessandro Addari
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-768x432.jpg" class="card-responsive-img fit-img" alt="AI nella ristorazione" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/07/14165523/AI-nella-ristorazione-lq.jpg 30w" data-eio="l" />

ARTIFICIAL INTELLIGENCE
Intelligenza Artificiale nella ristorazione: come evolve la Customer Experience
15 Lug 2025
di Jonathan Azzopardi Frantz
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-768x432.jpg" class="card-responsive-img fit-img" alt="Software AI" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-lq.jpg 30w" data-eio="l" />

Software selection
L’AI nei sistemi di Marketing Automation: guida comparativa alle soluzioni più evolute
09 Lug 2025
di Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-768x432.jpg" class="card-responsive-img fit-img" alt="intelligenza artificiale nel marketing" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/07/07094606/shutterstock_1932400925-lq.jpg 30w" data-eio="l" />

TREND
AI nel Marketing: come passare dalla sperimentazione all’integrazione strategica
07 Lug 2025
di Alex Ballato
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233-768x432.jpg" class="card-responsive-img fit-img" alt="Sisal, AI e omnicanalità" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/26110148/shutterstock_2447086233.jpg 30w" data-eio="l" />

Success Story
Sisal, AI e omnicanalità: il Customer Care diventa il vero motore che guida l'esperienza clienti
27 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003-768x432.jpg" class="card-responsive-img fit-img" alt="AI Agent nell’eCommerce" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/25123945/shutterstock_2059766003.jpg 30w" data-eio="l" />

ARTIFICIAL INTELLIGENCE
AI Agent nell’eCommerce: perché introdurli e come potenziano la Shopping Experience
25 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-768x432.jpg" class="card-responsive-img fit-img" alt="AI Marketing Automation" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695.jpg 30w" data-eio="l" />

Software selection
AI-powered Marketing Automation software: guida alle soluzioni più avanzate
24 Giu 2025
di Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-768x432.jpg" class="card-responsive-img fit-img" alt="Marketing Conversazionale" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING.jpg 30w" data-eio="l" />

ARTIFICIAL INTELLIGENCE
Marketing conversazionale: il futuro dell’engagement è nelle relazioni attive
23 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-768x432.jpg" class="card-responsive-img fit-img" alt="Comportamento dei consumatori" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697.jpg 30w" data-eio="l" />

TREND
Dalla GenAI alla (ri)scoperta dello shopping in store: i 5 trend che delineano il comportamento dei consumatori nel 2025
20 Giu 2025
di Sofia Ferrante
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Pagina 4 di 8

Lead Generation

Marketing

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Neuromarketing e materiale informativo: un caso studio
26 Feb 2026
di Carlotta Perlini
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Digital Transformation

Lead Generation

Digital Transformation

trend
Lead generation B2B: il problema non è il traffico, ma la qualificazione
11 Feb 2026
di Redazione Digital4Marketing
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Lead Generation

trend
Dal volume ai segnali: come cambia la lead generation B2B nel 2026
09 Mar 2026
di Ambrogio Invernizzi
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AI Marketing

L’impatto dell’AI sul Video Marketing: sperimentare di più, con meno risorse

AI e Omnichannel Customer Experience: nuove strategie, competenze e modelli

Customer Care: come l’Intelligenza Artificiale ridisegna processi e modelli di relazione

AI ed eCommerce al servizio dell’export: strategie per le PMI italiane

Intelligenza Artificiale nella ristorazione: come evolve la Customer Experience

L’AI nei sistemi di Marketing Automation: guida comparativa alle soluzioni più evolute

AI nel Marketing: come passare dalla sperimentazione all’integrazione strategica

Sisal, AI e omnicanalità: il Customer Care diventa il vero motore che guida l'esperienza clienti

AI Agent nell’eCommerce: perché introdurli e come potenziano la Shopping Experience

AI-powered Marketing Automation software: guida alle soluzioni più avanzate

Marketing conversazionale: il futuro dell’engagement è nelle relazioni attive

Dalla GenAI alla (ri)scoperta dello shopping in store: i 5 trend che delineano il comportamento dei consumatori nel 2025

Lead Generation

Marketing automation B2B: perché l’omnicanalità non basta più

Hyper-personalization: perché resta una promessa senza dati e MarTech solidi

Customer experience B2B: strategie e dati per una maturità digitale

Customer Experience online: come ottimizzare l’esperienza digitale del cliente

Marketing Automation: cos’è, come funziona e come scegliere gli strumenti adatti

Neuromarketing e materiale informativo: un caso studio

Lead generation B2B: il problema non è il traffico, ma la qualificazione

Dal volume ai segnali: come cambia la lead generation B2B nel 2026

AI Marketing

L’impatto dell’AI sul Video Marketing: sperimentare di più, con meno risorse

AI e Omnichannel Customer Experience: nuove strategie, competenze e modelli

Customer Care: come l’Intelligenza Artificiale ridisegna processi e modelli di relazione

AI ed eCommerce al servizio dell’export: strategie per le PMI italiane

Intelligenza Artificiale nella ristorazione: come evolve la Customer Experience

L’AI nei sistemi di Marketing Automation: guida comparativa alle soluzioni più evolute

AI nel Marketing: come passare dalla sperimentazione all’integrazione strategica

Sisal, AI e omnicanalità: il Customer Care diventa il vero motore che guida l'esperienza clienti

AI Agent nell’eCommerce: perché introdurli e come potenziano la Shopping Experience

AI-powered Marketing Automation software: guida alle soluzioni più avanzate

Marketing conversazionale: il futuro dell’engagement è nelle relazioni attive

Dalla GenAI alla (ri)scoperta dello shopping in store: i 5 trend che delineano il comportamento dei consumatori nel 2025

Archivio Newsletter

Lead Generation

Marketing automation B2B: perché l’omnicanalità non basta più

Hyper-personalization: perché resta una promessa senza dati e MarTech solidi

Customer experience B2B: strategie e dati per una maturità digitale

Customer Experience online: come ottimizzare l’esperienza digitale del cliente

Marketing Automation: cos’è, come funziona e come scegliere gli strumenti adatti

Neuromarketing e materiale informativo: un caso studio

Lead generation B2B: il problema non è il traffico, ma la qualificazione

Dal volume ai segnali: come cambia la lead generation B2B nel 2026

Codice Rss

Codice Rss