Politecnico di Milano

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Omnichannel Customer Experience: cosa sta cambiando oggi nelle aziende

12 Mar 2026

<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2026/03/06120535/collage-1-768x432.webp" class="card-responsive-img fit-img" alt="collage (1)" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2026/03/06120535/collage-1-768x432.webp 768w, https://img.digital4.biz/wp-content/uploads/2026/03/06120535/collage-1-1280x720.webp 1280w, https://img.digital4.biz/wp-content/uploads/2026/03/06120535/collage-1-156x88.webp 156w, https://img.digital4.biz/wp-content/uploads/2026/03/06120535/collage-1-1536x864.webp 1536w, https://img.digital4.biz/wp-content/uploads/2026/03/06120535/collage-1-640x360.webp 640w, https://img.digital4.biz/wp-content/uploads/2026/03/06120535/collage-1-1024x576.webp 1024w, https://img.digital4.biz/wp-content/uploads/2026/03/06120535/collage-1-lq.webp 30w, https://img.digital4.biz/wp-content/uploads/2026/03/06120535/collage-1.webp 1920w" data-eio="l" />

l'evento
AI Demo Day torna il 25 marzo: demo e casi concreti per portare l’AI nei processi di business
06 Mar 2026
di Stefano Buzzotta
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2026/01/26212206/digital4-maturita-omnicanale-feat-768x432.jpg" class="card-responsive-img fit-img" alt="maturità omnicanale" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2026/01/26212206/digital4-maturita-omnicanale-feat-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2026/01/26212206/digital4-maturita-omnicanale-feat-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2026/01/26212206/digital4-maturita-omnicanale-feat-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2026/01/26212206/digital4-maturita-omnicanale-feat-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2026/01/26212206/digital4-maturita-omnicanale-feat-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2026/01/26212206/digital4-maturita-omnicanale-feat-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2026/01/26212206/digital4-maturita-omnicanale-feat-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2026/01/26212206/digital4-maturita-omnicanale-feat.jpg 1921w" data-eio="l" />

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di Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2026/01/26231947/digital4-hyper-personalization-feat-768x432.jpg" class="card-responsive-img fit-img" alt="hyper personalization" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2026/01/26231947/digital4-hyper-personalization-feat-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2026/01/26231947/digital4-hyper-personalization-feat-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2026/01/26231947/digital4-hyper-personalization-feat-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2026/01/26231947/digital4-hyper-personalization-feat-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2026/01/26231947/digital4-hyper-personalization-feat-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2026/01/26231947/digital4-hyper-personalization-feat-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2026/01/26231947/digital4-hyper-personalization-feat-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2026/01/26231947/digital4-hyper-personalization-feat.jpg 1921w" data-eio="l" />

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Hyper-personalization: perché resta una promessa senza dati e MarTech solidi
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2026/01/27092543/digital4-ai-omnichannel-customer-experience-feat-768x432.jpg" class="card-responsive-img fit-img" alt="ai omnichannel customer experience" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2026/01/27092543/digital4-ai-omnichannel-customer-experience-feat-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2026/01/27092543/digital4-ai-omnichannel-customer-experience-feat-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2026/01/27092543/digital4-ai-omnichannel-customer-experience-feat-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2026/01/27092543/digital4-ai-omnichannel-customer-experience-feat-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2026/01/27092543/digital4-ai-omnichannel-customer-experience-feat-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2026/01/27092543/digital4-ai-omnichannel-customer-experience-feat-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2026/01/27092543/digital4-ai-omnichannel-customer-experience-feat-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2026/01/27092543/digital4-ai-omnichannel-customer-experience-feat.jpg 1921w" data-eio="l" />

osservatori polimi
AI nell'Omnichannel Customer Experience: i limiti e le nuove priorità
09 Feb 2026
di Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/02/24150907/PXL_20250221_100134543-768x432.jpg" class="card-responsive-img fit-img" alt="strategie omnichannel" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/02/24150907/PXL_20250221_100134543-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/02/24150907/PXL_20250221_100134543-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/02/24150907/PXL_20250221_100134543-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/02/24150907/PXL_20250221_100134543-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/02/24150907/PXL_20250221_100134543-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/02/24150907/PXL_20250221_100134543-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/02/24150907/PXL_20250221_100134543.jpg 30w, https://img.digital4.biz/wp-content/uploads/2025/02/24150907/PXL_20250221_100134543.jpg 1921w" data-eio="l" />

convegno osservatori
L’evoluzione delle strategie omnichannel nel customer care
24 Feb 2025
di Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/02/24163627/PXL_20250221_091309495.MP_-768x432.jpg" class="card-responsive-img fit-img" alt="customer care assistenza clienti" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/02/24163627/PXL_20250221_091309495.MP_-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/02/24163627/PXL_20250221_091309495.MP_-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/02/24163627/PXL_20250221_091309495.MP_-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/02/24163627/PXL_20250221_091309495.MP_-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/02/24163627/PXL_20250221_091309495.MP_-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/02/24163627/PXL_20250221_091309495.MP_-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/02/24163627/PXL_20250221_091309495.MP_.jpg 30w, https://img.digital4.biz/wp-content/uploads/2025/02/24163627/PXL_20250221_091309495.MP_.jpg 1921w" data-eio="l" />

convegno osservatori
Customer care e assistenza clienti: da centro di costo a centro di valore
24 Feb 2025
di Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/02/24144516/PXL_20250221_094107463.MP_-768x432.jpg" class="card-responsive-img fit-img" alt="omnicanalità" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/02/24144516/PXL_20250221_094107463.MP_-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/02/24144516/PXL_20250221_094107463.MP_-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/02/24144516/PXL_20250221_094107463.MP_-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/02/24144516/PXL_20250221_094107463.MP_-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/02/24144516/PXL_20250221_094107463.MP_-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/02/24144516/PXL_20250221_094107463.MP_-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/02/24144516/PXL_20250221_094107463.MP_.jpg 30w, https://img.digital4.biz/wp-content/uploads/2025/02/24144516/PXL_20250221_094107463.MP_.jpg 1921w" data-eio="l" />

convegno osservatori
AI e omnicanalità: la nuova frontiera del Customer Management
24 Feb 2025
di Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/02/24143008/PXL_20250221_092820223.MP_-768x432.jpg" class="card-responsive-img fit-img" alt="customer service ai" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/02/24143008/PXL_20250221_092820223.MP_-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/02/24143008/PXL_20250221_092820223.MP_-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/02/24143008/PXL_20250221_092820223.MP_-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/02/24143008/PXL_20250221_092820223.MP_-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/02/24143008/PXL_20250221_092820223.MP_-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/02/24143008/PXL_20250221_092820223.MP_-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/02/24143008/PXL_20250221_092820223.MP_.jpg 30w, https://img.digital4.biz/wp-content/uploads/2025/02/24143008/PXL_20250221_092820223.MP_.jpg 1921w" data-eio="l" />

convegno osservatori
AI e Customer Management: la rivoluzione dell’engagement e della personalizzazione
24 Feb 2025
di Federico Parravicini
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Politecnico di Milano

Omnichannel Customer Experience: cosa sta cambiando oggi nelle aziende

AI Demo Day torna il 25 marzo: demo e casi concreti per portare l’AI nei processi di business

OCX: nel 2025 le aziende italiane arretrano nella maturità omnicanale

Hyper-personalization: perché resta una promessa senza dati e MarTech solidi

AI nell'Omnichannel Customer Experience: i limiti e le nuove priorità

L’evoluzione delle strategie omnichannel nel customer care

Customer care e assistenza clienti: da centro di costo a centro di valore

AI e omnicanalità: la nuova frontiera del Customer Management

AI e Customer Management: la rivoluzione dell’engagement e della personalizzazione

Nuove frontiere dell'AI

TIM Enterprise: come portare l’intelligenza artificiale nel customer care con un modello multicanale, integrato e governato

Qualtrics: come trasformare l’esperienza dei clienti in decisioni di business guidate dall’AI

Eudata: il limite dei modelli AI e il ruolo chiave dell’orchestrazione

Esker: come l’AI può automatizzare la gestione delle richieste clienti e migliorare i processi order-to-cash

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Politecnico di Milano

Omnichannel Customer Experience: cosa sta cambiando oggi nelle aziende

AI Demo Day torna il 25 marzo: demo e casi concreti per portare l’AI nei processi di business

OCX: nel 2025 le aziende italiane arretrano nella maturità omnicanale

Hyper-personalization: perché resta una promessa senza dati e MarTech solidi

AI nell'Omnichannel Customer Experience: i limiti e le nuove priorità

L’evoluzione delle strategie omnichannel nel customer care

Customer care e assistenza clienti: da centro di costo a centro di valore

AI e omnicanalità: la nuova frontiera del Customer Management

AI e Customer Management: la rivoluzione dell’engagement e della personalizzazione

Archivio Newsletter

Nuove frontiere dell'AI

TIM Enterprise: come portare l’intelligenza artificiale nel customer care con un modello multicanale, integrato e governato

Qualtrics: come trasformare l’esperienza dei clienti in decisioni di business guidate dall’AI

Eudata: il limite dei modelli AI e il ruolo chiave dell’orchestrazione

Esker: come l’AI può automatizzare la gestione delle richieste clienti e migliorare i processi order-to-cash

Dal volume ai segnali: come cambia la lead generation B2B nel 2026

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Codice Rss