S

storytelling

GUIDE E HOW-TO

Brand Building: cos'è e come aiuta a creare connessioni autentiche con i consumatori, anche nel B2B

02 Apr 2025

di Redazione Digital4

<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2024/04/19111356/Shutterstock_2355630879-1-768x432.jpg" class="card-responsive-img fit-img" alt="Come creare un podcast e trasformarlo in una risorsa strategica per il Marketing" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2024/04/19111356/Shutterstock_2355630879-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2024/04/19111356/Shutterstock_2355630879-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2024/04/19111356/Shutterstock_2355630879-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2024/04/19111356/Shutterstock_2355630879-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2024/04/19111356/Shutterstock_2355630879-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2024/04/19111356/Shutterstock_2355630879-1-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2024/04/19111356/Shutterstock_2355630879-1-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2024/04/19111356/Shutterstock_2355630879-1.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Come creare un podcast e trasformarlo in una risorsa strategica per il Marketing
10 Lug 2024
di Redazione Digital4 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2024/02/shutterstock_2301201363-1-768x432.jpg" class="card-responsive-img fit-img" alt="Neuroscienze, algoritmi e narrazioni. La nuova frontiera dello storytelling" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2024/02/shutterstock_2301201363-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2024/02/shutterstock_2301201363-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2024/02/shutterstock_2301201363-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2024/02/shutterstock_2301201363-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2024/02/shutterstock_2301201363-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2024/02/shutterstock_2301201363-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2024/02/shutterstock_2301201363-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

NEUROMARKETING
Neuroscienze, algoritmi e narrazioni. La nuova frontiera dello storytelling
07 Feb 2024
di Marco La Rosa
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1193266960-1-768x432.jpg" class="card-responsive-img fit-img" alt="Brand Storytelling, quali sono le migliori soluzioni per costruire una forte identità di marchio" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1193266960-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1193266960-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1193266960-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1193266960-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1193266960-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1193266960-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/04/shutterstock_1193266960-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Brand Storytelling, quali sono le migliori soluzioni per costruire una forte identità di marchio
21 Set 2023
di Greta Lomaestro
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_249156976-1-768x432.jpg" class="card-responsive-img fit-img" alt="Marketing valoriale: il ruolo delle relazioni pubbliche ed esempi di campagne di successo" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_249156976-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_249156976-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_249156976-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_249156976-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_249156976-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_249156976-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_249156976-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Comunicazione efficace
Marketing valoriale: il ruolo delle relazioni pubbliche ed esempi di campagne di successo
30 Mag 2023
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/02/shutterstock_1850285455-1-768x432.jpg" class="card-responsive-img fit-img" alt="Podcast, il 2023 è l’anno del consolidamento. Calano le produzioni e si aprono opportunità per i brand" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/02/shutterstock_1850285455-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/02/shutterstock_1850285455-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/02/shutterstock_1850285455-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/02/shutterstock_1850285455-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/02/shutterstock_1850285455-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/02/shutterstock_1850285455-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/02/shutterstock_1850285455-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Trend
Podcast, il 2023 è l’anno del consolidamento. Calano le produzioni e si aprono opportunità per i brand
27 Feb 2023
di Manuela Gianni
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<img width="768" height="441" src="https://img.digital4.biz/wp-content/uploads/2021/07/Food-content-marketing-1-768x441.jpg" class="card-responsive-img fit-img" alt="Food content marketing: com’è cambiato nell’ultimo anno il modo di raccontare il cibo" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2021/07/Food-content-marketing-1-768x441.jpg 768w, https://img.digital4.biz/wp-content/uploads/2021/07/Food-content-marketing-1-1255x720.jpg 1255w, https://img.digital4.biz/wp-content/uploads/2021/07/Food-content-marketing-1-1882x1080.jpg 1882w, https://img.digital4.biz/wp-content/uploads/2021/07/Food-content-marketing-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Nuovi modi di comunicare
Food content marketing: com’è cambiato nell’ultimo anno il modo di raccontare il cibo
27 Lug 2021
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2021/03/storytelling-768x432.jpg" class="card-responsive-img fit-img" alt="Storytelling: perché oggi è lo strumento irrinunciabile di un marketing efficace" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2021/03/storytelling-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2021/03/storytelling-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2021/03/storytelling-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2021/03/storytelling-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2021/03/storytelling-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2021/03/storytelling.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Brand Awareness
Storytelling: perché oggi è lo strumento irrinunciabile di un marketing efficace
25 Mar 2021
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<img width="768" height="428" src="https://img.digital4.biz/wp-content/uploads/2020/10/foto-osservatorio-1000x557-768x428.jpg" class="card-responsive-img fit-img" alt="L’Oréal e lo storydoing: come cambiano la comunicazione e l’advertising nell’epoca della pandemia" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2020/10/foto-osservatorio-1000x557-768x428.jpg 768w, https://img.digital4.biz/wp-content/uploads/2020/10/foto-osservatorio-1000x557-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2020/10/foto-osservatorio-1000x557-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2020/10/foto-osservatorio-1000x557.jpg 1000w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Success Story
L’Oréal e lo storydoing: come cambiano la comunicazione e l’advertising nell’epoca della pandemia
03 Nov 2020
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