reputazione

Guide e How-to

Brand Reputation online: cos'è, perché è essenziale e come migliorarla

Approfondimento

<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-768x432.jpg" class="card-responsive-img fit-img" alt="Reputation Management" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/08161811/shutterstock_1741867793.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Reputation Management: come proteggere il tuo brand online
12 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2024/04/29141907/AI-generativa-Salesforce-768x432.jpg" class="card-responsive-img fit-img" alt="AI generativa Salesforce concept" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2024/04/29141907/AI-generativa-Salesforce-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2024/04/29141907/AI-generativa-Salesforce-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2024/04/29141907/AI-generativa-Salesforce-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2024/04/29141907/AI-generativa-Salesforce-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2024/04/29141907/AI-generativa-Salesforce-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2024/04/29141907/AI-generativa-Salesforce-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2024/04/29141907/AI-generativa-Salesforce-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2024/04/29141907/AI-generativa-Salesforce.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Salesforce Point of View
AI generativa, oltre ai dati serve la fiducia: ecco perché
02 Mag 2024
di Nicoletta Pisanu
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2024/01/shutterstock_2040868286-1-768x432.jpg" class="card-responsive-img fit-img" alt="rischio reputazionale" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2024/01/shutterstock_2040868286-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2024/01/shutterstock_2040868286-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2024/01/shutterstock_2040868286-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2024/01/shutterstock_2040868286-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2024/01/shutterstock_2040868286-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2024/01/shutterstock_2040868286-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2024/01/shutterstock_2040868286-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

RISK MANAGEMENT
Come gestire il rischio reputazionale in modo proattivo minimizzando gli impatti strategici e finanziari
01 Feb 2024
di Piergiorgio Vella e  Alessandra Capua
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_1395157298-1-1-768x432.jpg" class="card-responsive-img fit-img" alt="Brand Protection" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_1395157298-1-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_1395157298-1-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_1395157298-1-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_1395157298-1-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_1395157298-1-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_1395157298-1-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/05/shutterstock_1395157298-1-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
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05 Ott 2023
di Greta Lomaestro
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/03/10-punti-768x432.jpg" class="card-responsive-img fit-img" alt="comunicazione aziendale efficace" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/03/10-punti-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/03/10-punti-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/03/10-punti-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/03/10-punti-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/03/10-punti-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/03/10-punti.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Strategie
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13 Apr 2021
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2020/03/SEO-reputation-management-768x432.jpg" class="card-responsive-img fit-img" alt="SEO reputation management" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2020/03/SEO-reputation-management-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2020/03/SEO-reputation-management-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2020/03/SEO-reputation-management-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2020/03/SEO-reputation-management-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2020/03/SEO-reputation-management-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2020/03/SEO-reputation-management.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Search Engine Optimization
SEO Reputation Management: cos’è e come gestire la reputazione sui motori di ricerca
23 Apr 2020
di Greta Lomaestro
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/04/LinkedIn-Gamification-768x432.jpg" class="card-responsive-img fit-img" alt="LinkedIn Gamification" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/04/LinkedIn-Gamification-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/04/LinkedIn-Gamification-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/04/LinkedIn-Gamification-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/04/LinkedIn-Gamification-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/04/LinkedIn-Gamification.jpg 960w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Social Network
Aumentare l'efficacia del profilo: ecco come LinkedIn usa la gamification
29 Apr 2019
di Gianluigi Bonanomi*
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2019/03/Personal-Branding-768x432.jpg" class="card-responsive-img fit-img" alt="Personal Branding" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2019/03/Personal-Branding-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2019/03/Personal-Branding-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2019/03/Personal-Branding-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2019/03/Personal-Branding-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2019/03/Personal-Branding-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2019/03/Personal-Branding.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Strategie social
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