marketing

<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-768x432.jpg" class="card-responsive-img fit-img" alt="Influencer Marketing" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" fetchpriority="high" srcset="https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2024/09/12101957/shutterstock_1149065477-scaled-lq.jpg 30w" data-eio="l" />

Guide e How-to
Influencer Marketing: che cos'è e quali sono i vantaggi per i brand
14 Lug 2025
di Greta Lomaestro
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-768x432.jpg" class="card-responsive-img fit-img" alt="Software AI" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/07/09143103/shutterstock_2284898109-lq.jpg 30w" data-eio="l" />

Software selection
L’AI nei sistemi di Marketing Automation: guida comparativa alle soluzioni più evolute
09 Lug 2025
di Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-768x432.jpg" class="card-responsive-img fit-img" alt="AI Marketing Automation" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/24105435/shutterstock_2585054695-lq.jpg 30w" data-eio="l" />

Software selection
AI-powered Marketing Automation software: guida alle soluzioni più avanzate
24 Giu 2025
di Federico Parravicini
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-768x432.jpg" class="card-responsive-img fit-img" alt="Marketing Conversazionale" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/23144757/CONVERSATIONAL-MARKETING-lq.jpg 30w" data-eio="l" />

ARTIFICIAL INTELLIGENCE
Marketing conversazionale: il futuro dell’engagement è nelle relazioni attive
23 Giu 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-768x432.jpg" class="card-responsive-img fit-img" alt="Comportamento dei consumatori" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/23111940/shutterstock_2383502697-lq.jpg 30w" data-eio="l" />

TREND
Dalla GenAI alla (ri)scoperta dello shopping in store: i 5 trend che delineano il comportamento dei consumatori nel 2025
20 Giu 2025
di Sofia Ferrante
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-768x432.jpg" class="card-responsive-img fit-img" alt="Marketing Agentico" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/17173738/shutterstock_2621064417-lq.jpg 30w" data-eio="l" />

REPORTAGE DA CHICAGO
Benvenuti nell’era del Marketing Agentico: come Salesforce trasforma le interazioni con i consumatori grazie all’AI
17 Giu 2025
di Sofia Ferrante
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-768x432.jpg" class="card-responsive-img fit-img" alt="luxury retail" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/06/16101109/shutterstock_1548743885-lq.jpg 30w" data-eio="l" />

ARTIFICIAL INTELLIGENCE
Intelligenza Artificiale nel lusso: come l’AI sta trasformando Marketing e Customer Experience
16 Giu 2025
di Giusi Disanto e  Antonio Dimitrov
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/05/eCommerce-software-768x432.jpg" class="card-responsive-img fit-img" alt="eCommerce software" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" data-eio="l" />

Software selection
Guida pratica alla scelta del miglior software di eCommerce
06 Giu 2025
di Greta Lomaestro
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-768x432.jpg" class="card-responsive-img fit-img" alt="Ottimizzazione SEO" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/05/16112543/shutterstock_2602164505-lq.jpg 30w" data-eio="l" />

GUIDE E HOW-TO
Ottimizzazione SEO per piccole imprese: tecniche e strategie per farsi trovare online
16 Mag 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-768x432.jpg" class="card-responsive-img fit-img" alt="Customer Engagement Technology" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2025/05/12105238/shutterstock_2480519563-lq.jpg 30w" data-eio="l" />

GUIDE E HOW-TO
Customer Engagement Technology nel B2B: perché è diventata una priorità strategica
12 Mag 2025
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-768x432.jpg" class="card-responsive-img fit-img" alt="Eventi digitali" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-1920x1080.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-2048x1152.jpg 2048w, https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-1024x576.jpg 1024w, https://img.digital4.biz/wp-content/uploads/2022/01/16130300/shutterstock_1906254010-lq.jpg 30w" data-eio="l" />

Guide e How-to
Eventi digitali, una guida completa: competenze, tecnologie e offerta
16 Apr 2025
di Emanuele Villa
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/01/shutterstock_461463550-1-1-768x432.jpg" class="card-responsive-img fit-img" alt="scegliere piattaforma email Marketing" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" data-eio="l" />

Software selection
Checklist: come scegliere una nuova piattaforma di Email Marketing
16 Apr 2025
di Greta Lomaestro
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marketing

Influencer Marketing: che cos'è e quali sono i vantaggi per i brand

L’AI nei sistemi di Marketing Automation: guida comparativa alle soluzioni più evolute

AI-powered Marketing Automation software: guida alle soluzioni più avanzate

Marketing conversazionale: il futuro dell’engagement è nelle relazioni attive

Dalla GenAI alla (ri)scoperta dello shopping in store: i 5 trend che delineano il comportamento dei consumatori nel 2025

Benvenuti nell’era del Marketing Agentico: come Salesforce trasforma le interazioni con i consumatori grazie all’AI

Intelligenza Artificiale nel lusso: come l’AI sta trasformando Marketing e Customer Experience

Guida pratica alla scelta del miglior software di eCommerce

Ottimizzazione SEO per piccole imprese: tecniche e strategie per farsi trovare online

Customer Engagement Technology nel B2B: perché è diventata una priorità strategica

Eventi digitali, una guida completa: competenze, tecnologie e offerta

Checklist: come scegliere una nuova piattaforma di Email Marketing

Nuove frontiere dell'AI

Dalla crisi dei social al nuovo Rinascimento: come cambia il rapporto tra tecnologia, fiducia e marketing

TIM Enterprise: come portare l’intelligenza artificiale nel customer care con un modello multicanale, integrato e governato

Qualtrics: come trasformare l’esperienza dei clienti in decisioni di business guidate dall’AI

Eudata: il limite dei modelli AI e il ruolo chiave dell’orchestrazione

Esker: come l’AI può automatizzare la gestione delle richieste clienti e migliorare i processi order-to-cash

marketing

Influencer Marketing: che cos'è e quali sono i vantaggi per i brand

L’AI nei sistemi di Marketing Automation: guida comparativa alle soluzioni più evolute

AI-powered Marketing Automation software: guida alle soluzioni più avanzate

Marketing conversazionale: il futuro dell’engagement è nelle relazioni attive

Dalla GenAI alla (ri)scoperta dello shopping in store: i 5 trend che delineano il comportamento dei consumatori nel 2025

Benvenuti nell’era del Marketing Agentico: come Salesforce trasforma le interazioni con i consumatori grazie all’AI

Intelligenza Artificiale nel lusso: come l’AI sta trasformando Marketing e Customer Experience

Guida pratica alla scelta del miglior software di eCommerce

Ottimizzazione SEO per piccole imprese: tecniche e strategie per farsi trovare online

Customer Engagement Technology nel B2B: perché è diventata una priorità strategica

Eventi digitali, una guida completa: competenze, tecnologie e offerta

Checklist: come scegliere una nuova piattaforma di Email Marketing

Archivio Newsletter

Nuove frontiere dell'AI

Dalla crisi dei social al nuovo Rinascimento: come cambia il rapporto tra tecnologia, fiducia e marketing

TIM Enterprise: come portare l’intelligenza artificiale nel customer care con un modello multicanale, integrato e governato

Qualtrics: come trasformare l’esperienza dei clienti in decisioni di business guidate dall’AI

Eudata: il limite dei modelli AI e il ruolo chiave dell’orchestrazione

Esker: come l’AI può automatizzare la gestione delle richieste clienti e migliorare i processi order-to-cash

Codice Rss

Codice Rss