Influencer marketing

Guide e How-to

Influencer Marketing: che cos'è e quali sono i vantaggi per i brand

14 Lug 2025

<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2024/01/Immagine-2024-01-29-115331-768x432.jpg" class="card-responsive-img fit-img" alt="Virtual Influencer" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2024/01/Immagine-2024-01-29-115331-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2024/01/Immagine-2024-01-29-115331-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2024/01/Immagine-2024-01-29-115331-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2024/01/Immagine-2024-01-29-115331-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2024/01/Immagine-2024-01-29-115331.jpg 880w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Virtual Influencer, chi sono e come si inseriscono nelle strategie di Digital Marketing
15 Ott 2024
di Redazione Digital4Marketing 
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/10/shutterstock_1893609769-1-768x432.jpg" class="card-responsive-img fit-img" alt="influencer marketing italia" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/10/shutterstock_1893609769-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/10/shutterstock_1893609769-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/10/shutterstock_1893609769-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/10/shutterstock_1893609769-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/10/shutterstock_1893609769-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/10/shutterstock_1893609769-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/10/shutterstock_1893609769-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

RICERCHE E STUDI
Influencer Marketing in Italia, sui social spopolano i «guru» di cucina, viaggi e moda
16 Ott 2023
di Annalisa Casali
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1736626433-2-768x432.jpg" class="card-responsive-img fit-img" alt="Micro Influencer" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1736626433-2-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1736626433-2-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1736626433-2.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1736626433-2-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1736626433-2-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1736626433-2-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1736626433-2-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Micro influencer: strategie per una collaborazione efficace con i creator più autorevoli in ambito B2B o B2C
27 Lug 2023
di Greta Lomaestro
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1845578704-1-768x432.jpg" class="card-responsive-img fit-img" alt="deinfluencer" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1845578704-1-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1845578704-1-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1845578704-1.jpg 1920w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1845578704-1-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1845578704-1-1536x864.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1845578704-1-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2023/06/shutterstock_1845578704-1-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

GUIDE E HOW-TO
Deinfluencer: indentikit delle nuove figure social che promuovo modelli d'acquisto più etici e sostenibili
06 Lug 2023
di Greta Lomaestro
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<img width="768" height="431" src="https://img.digital4.biz/wp-content/uploads/2022/07/Marketing-nello-sport-768x431.jpg" class="card-responsive-img fit-img" alt="Marketing nello sport" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2022/07/Marketing-nello-sport-768x431.jpg 768w, https://img.digital4.biz/wp-content/uploads/2022/07/Marketing-nello-sport-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2022/07/Marketing-nello-sport-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2022/07/Marketing-nello-sport-1536x863.jpg 1536w, https://img.digital4.biz/wp-content/uploads/2022/07/Marketing-nello-sport-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2022/07/Marketing-nello-sport-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2022/07/Marketing-nello-sport.jpg 1670w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Trend
Il nuovo Marketing nello sport, tra influencer, NFT e sfide al femminile
14 Lug 2022
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2021/03/affiliate-marketing-768x432.jpg" class="card-responsive-img fit-img" alt="affiliate marketing" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2021/03/affiliate-marketing-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2021/03/affiliate-marketing-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2021/03/affiliate-marketing-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2021/03/affiliate-marketing-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2021/03/affiliate-marketing-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2021/03/affiliate-marketing.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Strategie
Tradedoubler, il marketing di affiliazione “su misura” per ogni esigenza
20 Ott 2021
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<img width="768" height="432" src="https://img.digital4.biz/wp-content/uploads/2017/09/influencer-768x432.jpg" class="card-responsive-img fit-img" alt="Conoscere l&#039;Influencer Marketing: da MailUp una serie di video per le imprese" decoding="async" srcset="https://img.digital4.biz/wp-content/uploads/2017/09/influencer-768x432.jpg 768w, https://img.digital4.biz/wp-content/uploads/2017/09/influencer-156x88.jpg 156w, https://img.digital4.biz/wp-content/uploads/2017/09/influencer-1280x720.jpg 1280w, https://img.digital4.biz/wp-content/uploads/2017/09/influencer-640x360.jpg 640w, https://img.digital4.biz/wp-content/uploads/2017/09/influencer-lq.jpg 30w, https://img.digital4.biz/wp-content/uploads/2017/09/influencer.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Social media marketing
Conoscere l'Influencer Marketing: da MailUp una serie di video per le imprese
26 Set 2017
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